In this article, we'll guide you with a step-by-step process to integrate Google Analytics within your online course platform.
Google Analytics is a FREE tool that allows you to track and analyze critical data on your website and site visitors.
In this guide, we are going to learn "How you can integrate Google Analytics on your Graphy Course platform".
If you haven't set up your Google Analytics account yet, click here.
Integrate Google Analytics on your Graphy Course platform
Go to your Dashboard > INTEGRATIONS > Third Party.
On the Third-Party Integrations page, you will get Google Analytics integration at the top.
Google Site Verification Code
You need to enter "Google Site Verification Code" in the first column. This code helps you to integrate your Graphy course platform with Google Search Console.
Head to Search Console to generate your google verification code. For the whole process, refer to this guide.
Once you obtain the code, copy it & paste it here!
Please note that initially, Graphy provided the option to integrate Google Universal Analytics Code. Now you can integrate Google Analytics 4 Code as well.
You now have the option to use either of them.
But, we recommend Google Analytics 4 Code over Google Universal Analytics Code.
Google Analytics 4 Code
Integrating your Google Analytics 4 Code with your Graphy Course Platform would help you to track certain events on Google Analytics when it gets triggered on your course platform.
Graphy allows the following types of events currently on its platform.
|view_item||When a user views a course/Package Landing page|
|add_to_cart||When a user adds items to the cart.|
|begin_checkout||When a user clicks on the "Pop-up Checkout Button" in case of the OTP & "Enroll Course Button" in case of Recurring.|
|add_payment_info||When a user clicks on proceed to payment.|
|purchase||When a user completes a purchase or adds a FREE course.|
|remove_from_cart||When a user removes items from a cart.|
Please note that in the case of "Recurring Payment" or "Membership Sites" the "add_to_cart" event won't be triggered.
Steps to obtain Google Analytics 4 Code.
Go to your Google Analytics account.
Select ADMIN > New Property. Or, if your property is already created, select the respective property.
Next up, click on Data Streams > Web. Click on the URL that you see below "Web".
On the resulting page, you would see a drop-down menu under "Tagging Instruction". Under "Add new on-page blog" you will see Google Analytics 4 Code. Click on the "copy" icon to copy the code.
Finally, go to the Graphy integrations page & paste the code.
After the above steps, click on "Save"
Want to know how to leverage Google Analytics to build a highly effective Sales Funnel?
We are launching it soon!
Please sign in to leave a comment.